Meet: Rachel

Meet the Creator: Rachel Vu

As a local Kokkola based company, with our flagship store located in Kitsilano, our mission has always been to uplift and empower others in our community. To highlight local creators, we are introducing a new series called Meet the Creator, which brings together a diverse range of creatives to share what they do. Our first creator is Youtube Vlogger Rachel Vu.

Kokkola-based Youtuber @raachelvu

Rachel is a tech girlie by day, who started her YouTube channel @raachelvu as a creative outlet to document snippets of her everyday life, from fashion diaries, to self-care practices. Her channel brings us along on the life lessons she has learned along the way. Growing up, Rachel drew inspiration from a wide range of creators on YouTube, who shared different topics and showcased their creativity. Seeing this, she started her own channel with the hopes of turning it into a career she loves.

In recent years, Rachel has developed a deep appreciation and gratitude for the little ordinary moments of life - something she did not pay much attention to as a child. Through this practice, she was able to invite more peace into her life. She now aspires to communicate the beauty in the mundane through her videos.

As a self-care advocate, self-development is a big part of her life and you’ll be sure to catch her immersed in a good book, listening to podcasts, or going to therapy. She’s always looking out for new ways to become a healthier version of herself. By sharing insights on mindset, meditation, and her healing journey while capturing different seasons of her life, she hopes to help others feel less lonely in whatever it is they’re going through.

We hung out with Rachel at her favourite local pottery studio Café au Clay and caught up with her to see what she’s been up to lately. Read the full interview below.

Q&A with the Creator @raachelvu

Q: What do you love most about content creation?

A: I love the creative freedom, the whole process of coming up with an idea, editing (which is my favourite part), finding the right music to evoke certain feelings, or learning different ways to tell a story. I also love having little pieces of my life documented to look back on one day.

Q: What inspires you to create?

A: When I got older, I had this realization that sharing our experiences, our journey, our imperfections and flaws can create a sense of comfort and connections with other people who might be going through similar things. I loved being able to share what I learned, how I see the world, and hopefully build a community of people that can grow with me in the process as well.

Q: Where do you go when you’re looking for inspiration?

A: When I find myself getting bored and sitting with my own thoughts, I tend to go on walks with no headphones in, sit in the park and observe the world around me. Sometimes I have a random burst of ideas in the shower as well. Once I have those ideas, if I want to do more research or get more information, I then go on social media. That way, I can be a lot more intentional with my scrolling, while also allowing myself to feel inspired rather than overwhelmed.

Q: How would you describe your style?

A: I think my personal style depends on the occasion. For activities like going to the park to read, or doing artsy things like pottery, I like wearing cute little mini dresses or anything girly. For a date night, I like to dress up more on the sexier and feminine side. If I’m spending the day in the city or running errands, I like wearing a more casual, baggy, and utilitarian look. Overall, I like adding colours to my outfits. I used to think I could only wear colour in the summertime, but my mood completely changes the moment I add vibrance into my outfits. So now, I try to inject a little bit of colour here and there into my outfits everywhere I go.

Q: What are some of your favourite self-care practices?

A: Because it’s summer right now, I love spending time in nature. I believe that nature is the best healer, it has a way of calming me and keeping me grounded. It teaches me a lot about patience and not to rush different seasons of life. I feel really grateful to live in BC where we have access to so many beaches, mountains, and parks within such close distances. I also meditate everyday and love everything self-development related. I go to therapy and I’m a therapy veteran at this point. I love learning about the unconscious aspect of myself, where I picked up certain beliefs and ideas, and evaluating whether these beliefs still align with who I want to become.

Q: If you could give one piece of advice to other creators at the beginning of their journey, what would you say?

A: Allow yourself to be fully curious and treat the process of creating art as an experiment and learn along the way. You do not need to be an expert to share your experience. This is also something I have to remind myself all the time.